# Jessica Reed Kraus Social media influencer and Substack writer based in Laguna Beach, California. Known for commentary on wellness and celebrities, combined with vocal support for [[Robert F. Kennedy Jr.]] and [[Donald Trump]]. Operates under the handle "houseinhabit" across platforms. As of May 2026: 1.2 million followers on [[Instagram]], 441,000 subscribers on Substack, 66,000+ followers on X. ## KB significance: paid political content pipeline Kraus is a documented node in the undisclosed paid-political-influencer ecosystem. In March 2026, she was paid to amplify a post by Sen. [[Tim Sheehy]] (R-MT) attacking a New York Times journalist who had asked Sheehy about billionaire donations to his campaign. Multiple pro-Trump accounts amplified Sheehy's post simultaneously — Kraus was the only one to include X's #PaidPartnership disclosure tag. Within hours, Kraus received a text message instructing her to delete the post. She complied. In a subsequent NYT interview, Kraus said she "often worked with social media marketing firms" and received "multiple offers to make paid content every week." Her description of the process: "You get talking points you can seamlessly weave into your own content." Kraus declined to identify who paid her for the Sheehy amplification, and in a follow-up conversation said she could not remember who had originally approached her, who texted asking her to take the post down, or how much she had been paid. A Sheehy spokesman denied the senator or his campaign had paid for the posts. ## Platform reach | Platform | Followers/Subscribers | |---|---| | Instagram | 1,200,000 | | Substack | 441,000 | | X | 66,000+ | ## See Also - [[Tim Sheehy]] — senator whose post she was paid to amplify - [[Creator Grid]] — GOP influencer marketing firm (parallel ecosystem) - [[Astroturfing]] — paid content presented as organic endorsement - [[Dark Money]] — undisclosed funding sources behind influencer payments