# Donald Trump — Twitter, May 29, 2020 — "when the looting starts, the shooting starts"
The tweet that became **the first Trump post hidden behind a platform "public-interest notice."** Posted May 29, 2020 amid the [[George Floyd]] protests; Twitter flagged it for "glorifying violence" and placed it behind a click-through warning rather than removing it. Not deleted; it remained accessible behind the notice until the account's January 2021 suspension.
This file captures the post as artifact — specifically as a **moderation-action milestone**. The paired Quote file [[Donald Trump - when the looting starts the shooting starts]] handles the utterance and its 1967 origin.
## Artifact properties
| Property | Value |
|---|---|
| Posted | 2020-05-29 |
| Deleted | No — placed behind a public-interest notice |
| Account | `@realDonaldTrump`, Twitter |
| Key line | "when the looting starts, the shooting starts" |
| Platform action | First "glorifying violence" public-interest notice on a Trump tweet |
| Context | Minneapolis protests over the police murder of George Floyd |
## Why it matters as a Social Post
**1. The artifact is the moderation action, not just the words.** What makes this a media-studies object is the platform's response: the inaugural use of the "public-interest notice" against Trump — a new moderation category invented for exactly this kind of head-of-state speech. The post is the document of the moment platforms began openly constraining the president.
**2. It opens the arc that ends in suspension.** Read in sequence with the [[Donald Trump - 2020-12-19 - be there will be wild]] and [[Donald Trump - 2021-01-06 - pence courage tweet]] entries, this is the first beat of the platform-vs-president escalation that culminated in the January 8, 2021 ban.
**3. A state-violence threat against protesters, preserved.** Because Twitter chose annotation over deletion, the post stands as a clean primary document of a sitting president threatening lethal force against demonstrators.
## Related entries
- [[Donald Trump - when the looting starts the shooting starts]] — paired Quote
- [[Donald Trump - 2020-12-19 - be there will be wild]] — next beat in the incitement arc
- [[Twitter]] — the venue
- [[George Floyd]] — the protests' context
## Followup TODOs
- **Capture archive_url** — Wayback snapshot showing the public-interest notice overlay (the notice is the artifact).
- **Screenshot** the flagged-tweet state into `/imgs/` and embed.