Sora is a text-to-video generation model developed by [[OpenAI]], first announced in February 2024 and launched publicly in December 2024. The model generates short video clips from text prompts, producing footage that demonstrates notable coherence in scene composition, camera movement, and temporal consistency. Sora represented a significant step forward in [[Generative AI]] capabilities applied to video, joining a rapidly expanding field of AI media tools. The model's release was overseen by [[Sam Altman]] as part of OpenAI's broader push into multimodal AI products. Sora's announcement generated both excitement about creative applications and concern about the potential for AI-generated video to be used in disinformation, deepfakes, and unauthorized reproductions of real people and copyrighted material. OpenAI implemented content filters and usage policies intended to limit misuse, though the effectiveness of such safeguards remains a subject of ongoing debate. Sora competes with other text-to-video models including Runway Gen-3, Pika, and Kuaishou's Kling in an increasingly crowded market for AI video generation tools. Its development reflects the broader trend of large AI companies expanding from text and image generation into video and audio synthesis.